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The Pearson Strategy Group, LLC

Helping businesses look before they leap. - TM

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Spring 2018 Newsletter

What’s Hot at PSG this Summer?

Steve PearsonPatents Get Attention

Summer is just around the corner and while we are definitely planning some vacation time, we are also ramping up some of our offerings at PSG.

In particular, we are promoting our popular Patent and Intellectual Property research packages for inventors, creative businesses and patent attorneys.

Patent and IP research certainly got the most attention when I traveled to San Antonio to participate in the San Antonio Manufacturers Association trade show. (And not to stir up the Austin-San Antonio battle again, but the breakfast tacos in SA were delicious.) Meanwhile, is your business taking any new turns this year? I’d love to hear from you.

– Steve Pearson

Steve exhibited at the 2018 SAMA Trade Show in San Antonio

Trade shows are always fun and we made a few friends and may have met

a few potential clients at the San Antonio conference.


IP INSIGHTS FROM STEVE PEARSON:

#1 Sign of Faulty Patent Research

As a U.S.-based, professional patent researcher, I’ve seen some cringe-worthy patent reports from Do-It-Yourself, discount and what’s passing-as-professional patent search services.

What is the biggest red flag that prior art research may be incomplete or inaccurate?

Finding no or few patent publications that look similar to the new idea!

Rather than clearing the decks for go-ahead, I know this means more research is needed to uncover potential conflicts. In fact, I don’t consider my research complete until I find at least one patent publication that looks nearly identical to the request. With roughly 5 million patents and patent applications published globally annually, this is not unexpected.

I tell new clients not to be shocked that someone has patented a similar idea, instead use a trusted patent researcher to look deeper for differences and opportunities.

PSG can help

Worried about the quality of your IP research? We are happy to perform a quick check on any suspicious search reports you’ve recently received at no charge.


What Can You Do When Patent Applications are Secret?

In a recent blog post, Steve and patent attorney Andrew Eisenberg weigh in on the importance of learning about new patent applications related to your interests as soon as they are published. In many cases, this gives you a “warning” 1-3 years before a patent issues (assuming that it will). Knowing this information early gives you time to prepare as the patent application wends its way toward approval.

But, Andrew explains that a game-changer weakens your competitive intelligence radar when an attorney files a “not to publish” application: no details are published until the day the patent is issued.

Learning about these patents in a timely manner becomes even more important and you might benefit from experienced help. Read more here.


Creative Growth: Ideas, People to Watch

I was pleased to meet Jonathan Partlow and help him identify ways to grow at the recent startup challenge at Food + City in Austin. He took the top prize of $10,000! Keep an eye on this winner as he is coming to Austin more often. His innovative company Aggressively Organic offers a Micro Dendritic Pod or “micro pod” for plant-to-plate food production that is compact and easy for anyone to grow. Check out this story from Silicon Hills News featured in the Food and City newsletter.


IEEE Workshop: Bringing Professionals Together

Thomas A. Domitrovich, VP, Eaton Corporation, spoke to Austin engineers.

Steve believes in bringing groups together for mutual benefit and helped again with a successful IEEE society workshop. Geared toward Electrical Engineers and Designers of electrical systems, the event brought together a number of groups and businesses. Electrical Engineer Thomas A. Domitrovich, Vice President, Eaton Corporation, discussed the 2017 National Electrical Code and topics such as short circuit current ratings, selective coordination, and incident energy. The workshop was successfully organized by James Mercier with help from Steve, Chairman-elect of the IEEE Power & Energy, Power Electronic, Industrial Application and Industrial Electronic Societies – Austin Joint Chapter.


Alliance Partners Share Locally, Globally

Futurist and trend scout Anne Boysen traveled to Madrid In February to speak to hospitality professionals at the Horeca Professional Expo with more than 300 exhibitors. Anne believes that the food and hospitality industry is the next frontier in disruptive innovation and explained how millennials and Gen Z are ruling the restaurant and hotel markets. Anne’s recent blog explains why and cites three reasons the hospitality industry is worth watching:

  1. The experience economy
  2. The Internet of Things
  3. An increase in Travel and Social Interaction

Learn more and check out the slides from her presentation here.

Anne has recently delivered keynotes in Oslo and California and is headed to the Global Media Forum hosted by Deutsche Welle in Bonn, Germany, in June. Keep up with her groundbreaking work at afterthemillennials.com.

Branding and marketing expert Tuck Kamin recently completed a brand identifier video for client Aptage, which uses AI, “augmented intelligence,” to predict risks during the development of software projects or other large processes. With advanced information from Aptage, projects have a higher level of success.

Change the way you see yourself older (and those around you) with Tuck’s newest Design Your Age Podcast.

PSG Founder Steve Pearson will be back at the Central Texas Manufacturing Trade Show this fall. We’ll be sure to keep you updated!

If you are in interested in having Steve or another partner speak at your gathering, please let us know.


Contact Steve at the Pearson Strategy Group

U.S.-based and Veteran Owned

We are glad to discuss your needs and our capabilities at any time, at no risk to you. We will never share your contact information or call you unless you request us to do so.

Call 1-512-466-1450 or email innovate@pearsonstrategy.com

We are proud that 95% of our clients come from referrals and we appreciate your confidence.

Our services are guaranteed to meet your expectations.

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