Albert Einstein said, “Creativity is intelligence having fun.” I try to have fun, but I’m not good at consistently doing it.
I’ve got a lot to learn about innovation and fun, but so do a lot of businesses.
Mix fun and innovation, and you have the potential to develop ideas that could become the next big thing. Employees would benefit, too. Wouldn’t you prefer to work at a company that values having fun AND being innovative? I would.
It turns out that having fun helps our brains develop new ideas that aren’t simply a marginal improvement over old ideas.
My wife, DeAnne, is a career coach (her blog is at https://deliberatecareers.com/blog/). She says the science behind “traditional” thinking is better known as “convergent thinking.” Convergent thinking can be familiar and comfortable but often produces results like cookie-cutter cars rolling off an assembly line.
Conversely, divergent thinking prods the comfort zone in multiple directions, resulting in various answers to the same problem. A good example is during the Apollo 13 mission when the convergent-thinking ground crew was pushed into quickly producing an air purifier from rudimentary, unlikely parts. As you know, their innovative design not only worked, but it also saved the astronauts’ lives.
So, how can we improve our innovation to develop new ideas? While I’ve seen plenty of proposals, some including the use of Nerf guns in the office, I propose the following ideas to accomplish much of the heavy lifting:
• Solicit suggestions for improvement from every employee, supplier, and customer in a non-confrontational manner. These can be simple cost reduction ideas or long-term market suggestions. Document and prioritize to determine which ideas should be investigated further.
• Reward people who provide ideas that produce a positive result. These rewards should be communicated to everyone.
• Communicate the company’s purpose, even if it’s simply to make money or survive the next downturn, along with the long-term strategy to accomplish this purpose. For long-term strategies, I recommend starting with 15 years — your mileage may vary.
• Provide some time for every employee to think strategically (see my earlier post Do you give employees time to goof around? Some do!) and provide suggestions for further consideration.
• Pay attention to how your competitors are moving in market position, technology development, and patent filing. This information should produce many questions within your company.
• Finally, anticipate that many ideas won’t surface until people have some fun time to allow themselves to be pushed out of their cubicles.
So, now that you have these ideas for improving your organization, what do you think of Handerpants? Just a joke?
Nope, find them for sale at http://www.handerpants.com/.
Think about them when you need a reminder to think outside of the (ahem) boxers.
Picture credit: handerpants.com
Henry says
I think you pretty much hit the nail on the head with this post – it’s about having fun with your work and being free to explore ideas.
Gradually – thanks I guess to new media and mega corps like Google or Facebook – companies are learning that their most creative and workable ideas come from within their own organisations – and every level therein.
We find that just putting out a question to our entire team brings out some truly awesome new ideas as well as solutions to some of our most baffling problems.
Example. We use a bulletin board style app at work to communicate with each other. Our sales team identified a problem with client communication. We typically work with customers foor 3-4 months at atime, during which they may connect with 3 or 4 individual team members. Our issue was with keeping conversations fluid and avoiding repetition.
Solution – via one of our delivery guys – extend the bulletin board idea to include a space for customers and staff to bounce ideas between each other.
Result has been a noticeable drop in dumb questions arriving in our inboxes and a quicker turnaround on delivering our services.
So yeah, it works. Simple as.
Steve Pearson says
Henry, Many thanks for your insightful comment! As an engineering student we were always reminded to not reinvent the wheel and that the simplest solutions are usually best; it sounds like your example falls in line with both. Have a great day, Steve